茶叶区域公用品牌整合绩效影响因素分析——基于茶叶企业视角
李道和, 叶丽红, 陈江华, 刘若
Analysis of Factors Affecting the Integration Performance of Tea Regional Public Brands——From on the Perspective of Tea Companies
LI Daohe, YE Lihong, CHEN Jianghua, LIU Ruo
茶叶科学
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2020, (4): 544
-554
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DOI: 10.13305/j.cnki.jts.20200612.001
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